The Packaging & Co blog.
Design tips, material guides, sustainability deep-dives, branding strategy, and print know-how — straight from our packaging studio.
- 10
- Articles
- 9
- Topics
- 5–10
- Min read
10 design tips for mailer / shipping boxes that get reshared on Instagram
From inside print to color theory — small design moves that turn ordinary mailers into share-worthy unboxing moments.
More from the studio.
Guides on materials, design, compliance, and print — updated regularly by our packaging team.
Kraft vs. SBS: which paperboard is right for your product?
A side-by-side breakdown of the two most popular folding-carton stocks — pros, cons, and best use cases.
The anatomy of a luxury rigid box (with annotated photos)
Inside how rigid boxes are constructed — from greyboard core to magnetic closures and velvet inserts.
Soy-based inks, explained (and why we use them)
Petroleum-free, lower VOC, fully recyclable — here's why we switched our entire press to soy-based inks.
Designing a subscription box for retention, not just looks
How great unboxing experiences pay for themselves in renewal rates, referrals, and organic content.
A simple guide to FDA-compliant food packaging
Everything food brands need to know about food-grade inks, coatings, and certifications.
Why packaging is the most underrated branding channel
Your packaging is the only piece of marketing every customer touches. Here's how to make it count.
The custom box style cheat sheet (every style explained)
Tuck-end, sleeve, mailer, gable, pillow, rigid — here's what each style is best for.
Large-format & flex printing: when retail brands should use it
Banners, window graphics, and POS displays that extend your packaging story onto the shop floor.
Labels and inserts: the finishing touches that complete an unboxing
How custom labels, sleeves, and inserts turn a plain box into a cohesive, premium brand moment.
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